The smarter AI gets, the more confident you can be in making one of the most important financial decisions of your life – buying or selling a home. 

• From personalized property recommendations for buyers and estimating home valuations for sellers to streamlined transactions and enhanced customer support, AI is revolutionizing how homes are bought and sold.  
• Buyers and sellers, however, need to be aware of its limitations and still rely on human expertise in any real estate transaction. 
• Working with AI-powered bots or not, be aware of how your privacy and data are being protected. 

Like everything else, AI (Artificial Intelligence, or as we like to call it ‘awesome intelligence’) is reshaping real estate.

From quick cash offers to personalized listings, AI-powered platforms are being used to help streamline the complex and time-consuming processes typically involved in buying and selling a home. 

How does AI work?

Looking for an easy cash sale? Offerpad uses AI algorithms based on various data (e.g., local home sales and prices, your home’s age, location and features, etc.), predictive analytics and vital human oversight and input to quickly generate highly accurate property valuations in 24 hours. For sellers looking to list their home, working with an Offerpad agent who knows how to leverage AI to analyze market trends, comparable sales data and your neighborhood info helps them set a competitive asking price and increases transparency in the transaction process. 

For home buyers, AI-powered algorithms have streamlined the home search process, too. Algorithms trained to consider factors like your budget, location and lifestyle preferences, and desired home features can deliver targeted listings that match your needs. Getting a mortgage is faster and easier, too. Lenders like Offerpad Mortgage, LLC use AI to help tailor home loan programs based on your unique financial circumstances.  

Using AI, technology-based real estate platforms like Offerpad can help both buyers and sellers by streamlining real estate processes, automating paperwork, facilitating secure digital transactions and ensuring transparency throughout the buying and selling process.

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How Offerpad Uses AI to Make Offers

Based on the information and photos you provide in your offer request, our team of real human real estate experts put their specialized local knowledge of your market to work. We combine that with our proprietary and other industry-leading evaluation and predictive market analysis technologies to carefully evaluate your home to give you a strong, competitive, data-driven offer. 

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AI ABCs for buyers & sellers

While AI brings numerous benefits to home selling and buying, it’s important for home sellers and buyers to understand its limitations.  

A. AI algorithms are only as good as the data they are trained on. Remember the old computing saying, ‘Garbage in, garbage out’? Biases or inaccuracies in data can inadvertently be reflected in AI algorithms. Be sure you review and verify any information provided by AI platforms with your agent or other real estate expert. 

B. Understand that AI is simply a tool that enhances human expertise; it should never replace it. Real estate professionals still play a much needed and vital role in guiding buyers and sellers through the complexities of the market. While AI can provide valuable insights, the human touch and experience are indispensable in making well-informed decisions. 

C. Privacy and data security should take priority. AI platforms collect vast amounts of personal and financial data. It’s crucial for home buyers and sellers to understand how their information is being used and protected. Offerpad has robust privacy policies and encryption measures in place to safeguard your sensitive data, and we won’t sell or share your information with anyone. (See our privacy policy here.) 

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Protecting Your Privacy

The security of your information is part of our promise to ensure you have the best home selling and buying experience possible. Offerpad does not collect or store any sensitive information, or sell or share your information. All documents are signed electronically using two of the leading e-signature providers in the industry. 

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By understanding how AI can impact and enhance the home buying and selling experience, you can make more informed decisions about the best way to buy and sell your home. And when you sell and buy with Offerpad, you have the peace of mind, too, knowing real humans are always here to help.  

Ready to get started? We can help you do literally (almost) everything. Just click here. 

Author’s Note: Some AI-generated content was used in creating this blog. (Thanks for your help, ChatGPT!)